Dreamlines

Multi Channel Marketing Manager (f/m/x)

Hybrid: United Kingdom

As the demand for travel after COVID-19 returns even greater than before, we have an exciting opportunity for a passionate and results-driven professional who will lead our marketing strategy to accompany Cruise1st and Dreamlines on our way to becoming the global market leader.
 

Responsibilities

  • Optimize multi-channel marketing campaigns through internal and external delivery teams and directly expand and execute our offline above-the-line marketing capability in Print, TV, & Press
  • Relationship management of POM partners, including pricing negotiations and budget distribution
  • Drive improved campaign performance by coordinating the product and offer selection
  • Flawless delivery of all multi-channel campaigns
  • Continuously look for ways to optimize campaign channel mix, targeting, engagement, lead generation, sales, costs and improve ROAS
  • Develop and oversee an effective multi-channel communication strategy in coordination with the Global CRM department to attract new customer segments
  • Full responsibility for leading data-base growth and social media engagement
  • ROI reporting and analysis
  • Development of the marketing partner network
  • Grow brand awareness, driving sales and customer acquisition and retention
  • Analyse and report on campaign results and performance
 

Your profile

  • Several years of marketing experience in cross-channel campaign management for ecommerce businesses
  • Expert knowledge of best-practices online and offline marketing and optimizing the channel mix for ROAS
  • Proven success delivering and influencing business growth through cross-channel campaigns
  • Good understanding of core website traffic-driving mechanisms (e.g., SEA, SEO, CRM, Display, Social Media, TV, Press)
  • Specific experience in high-impact, above-the-line marketing planning and execution in offline channels (Print, TV, etc.)
  • Strong knowledge of merchandising and online customer behavior metrics and regular use of such data to guide decisions
  • Expert skills using analysis tools including Microsoft Excel, Google Analytics, Tableau or similar
  

Our Offer

  • A dynamic environment with a start-up atmosphere and room for your own ideas
  • Competitive Salary of £35K (Negotiable) plus bonus
  • 20 days holiday per year plus bank holidays, increasing with seniority
  • Contributory pension scheme
  • Educational cruise trips and ship visits
  • Staff and friends & family discounts
  • Hybrid working scheme allowing high flexibility
Hamburg,Germany,Marketing,

Location

Vereinigtes Königreich, United Kingdom

Department

Dreamlines

Position

Vollzeit

Anna Maria Freund

HR Business Partner
+49 40 609452759