Dreamlines

Paid Performance Marketing Manager | UK + Australia (f/m/x)

Remote: Germany, UK

Obsessed with best-practice digital marketing, always ‘smashing’ your targets, and thriving in fast-paced global B2C ecommerce? We have an exciting opportunity for a passionate, and results-driven Paid Performance Marketing Manager.
 

Responsibilities

  • Collaborate to develop the full funnel paid marketing strategy across paid digital channels for our important UK & Australia markets
  • Focus on critical SEA scaling and optimization for increased ROAS, then re-expand into other paid channels
  • Drive flawless execution of all lead acquisition, lead nurturing and brand awareness campaigns
  • Use multi-touch attribution to track touchpoints across the funnel and maximize campaign effectiveness
  • Identify and recommend new channels, trends, platforms, tools and systems
  • Develop hypotheses and perform A/B testing to recommend optimizations
  • Collaborate to set acquisition, conversion, and funnel goals for UK + Australia via paid online channels
  • Continuously analyze and optimize digital marketing spend and recommend changes
  • Improve ROAS to efficiently scale new customers in each market
  • Detailed reporting and data analysis for maximum visibility into performance, efficiency, ROAS
  • Collaborate and exchange insights with your marketing colleagues as well as other functions for a consistent Go-To-Market approach
 

Your profile

  • Several years of paid performance marketing experience in global B2C online acquisition
  • Proven success in managing best-in-class performance marketing engines
  • Data-driven with strong quantitative and analytical skills – you think in terms of CLV, ROAS, impact on EBITDA
  • Deep understanding of the online user journey, conversion funnel, sales cycle, and product lifecycle and their respective impacts on the Marketing organization to drive demand and revenue
  • Expert knowledge in SEA with strong experience in display, retargeting, paid social, affiliates and online partners
  • Hands-on experience with Google Ads, Bing, Facebook/Instagram, YouTube, and various retargeting and affiliate platforms
  • You are a super-user of website analytics (e.g. Google Analytics) and customer experience testing tools
  • Fluent in English - additional fluency in German and/or Dutch are a plus
  

Our offer

  • A 100% remote job with no commuting and flexible working times
  • A dynamic environment with a start-up atmosphere and room for your own ideas
  • A complete hardware package that we send to your home
  • To accompany Dreamlines on its way to becoming the global market leader in a key role
  • A competitive salary and travel perks and discounts
Hamburg,Germany,Marketing,

Location

Deutschland, Hamburg
Vereinigtes Königreich, United Kingdom

Department

Dreamlines

Position

Vollzeit

Anna Maria Freund

HR Business Partner
+49 40 609452759